March 15, 2024

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Here’s An NIL Deal for Georgia Football Fans to Eat Up: Javon ‘Bullard’s Buckeye Crunch’

4 min read
Here's An NIL Deal for Georgia Football Fans to Eat Up: Javon 'Bullard's Buckeye Crunch'

Due to a hard hit from Javon Bullard in a College Football Playoff semifinal, the Georgia defensive back with a catchy name has agreed to a NIL contract.

Alumni Cookie Dough will be selling “Bullard’s Buckeye Crunch,” a sweet concoction that Bulldog fans will surely eat up

The name is a play on the third-quarter pass break-up in the end zone that helped Georgia defeat Ohio State 42-41 in the Peach Bowl in December. 31 in Atlanta.

Bullard, a Georgia nickelback, slammed into wide receiver Marvin Harrison Jr. with such force., who was trying to make a catch, that it knocked Concussion forced Harrison to leave the game.

A NIL deal has been made for the Georgia defensive back with a catchy name after Javon Bullard’s hard hit in a College Football Playoff semifinal.

Alumni Cookie Dough will be selling “Bullard’s Buckeye Crunch,” a sweet concoction that Bulldog fans will surely eat up

The name is a play on the pass break-up that occurred in the end zone’s back during Georgia’s 42-41 victory over Ohio State in the Peach Bowl on December 1. 31 in Atlanta.

Bullard, a Georgia nickelback, made such a severe impact with Marvin Harrison Jr., a wide receiver., who was trying to make a catch, that it knocked Concussion and forced Harrison to leave the game.

The 480 N location in Athens will sell Bullard’s cookie dough. Thomas Street starting April 1 through the 15th. Bullard will advertise Alumni Cookie Dough on social media, and customers will have the opportunity to win an autographed football.

Jennifer and Mike Dollander, UGA graduates who opened the Athens location in 2019, are “really excited about it,” said Gaines Group Activations founder and CEO Cannon Gaines collaborated with Bullard on the agreement. “They are devoted Dawgs, and as spring practice progresses toward G-Day at the end of the activation, they want to take advantage of UGA alumni, students, and fans.”

Gaines said “candied buckeyes,” are the primary ingredient. Actual buckeye seeds “resemble edible chestnuts, but Ohio buckeye fruits are not edible and can be toxic,” according to the Website for the College of Agriculture, Food, and Environment at the University of Kentucky.

Reese’s Peanut Butter Cups and Oreos are both broken up in Bullard’s Buckeye Crunch.

“Because of the crucial play he made against Marvin Harris Jr., we wanted to make it a little bit crunchy. in the Peach Bowl,” Gaines said.

Gaines, a graduate of Oconee County High School, met Bullard while serving as the team’s student manager for the past four seasons.

In addition to earning a certificate in entrepreneurship from UGA and a degree in sports management in May 2022, he is on track to earn a master’s degree in sports business and policy this May.

Gaines is now operating in the NIL sector and collaborating with some female athletes from Georgia. According to him, Bullard and Alumni Cookie Dough have a four-figure contract.

Bullard’s powerful tackle prevented Ohio State from scoring a touchdown and forced them to settle for a field goal instead. A replay showed that contact was made with the shoulder rather than the head or neck area. Like Kelee Ringo’s pick-six in the national championship game the year before, it has become his trademark move.

“I’d be lying if I said that play wasn’t a very significant part of my career,” said Bullard, who won the defensive MVP award for the Peach Bowl and the 65-7 victory over TCU that secured the national title, was also named. “Yes, that play is undoubtedly among the best.”

Bullard said he did not reach out to Harrison after the game and said “That’s something I won’t do. It was a play in football. He is aware that it was a football play. I’m aware that it involved football.”

Reporters questioned Harrison about the Bullard hit earlier this month.

“I think he was just trying to make a play on the football,” According to a video that Eleven Warriors posted on YouTube, Harrison said. “Whether or not he believes it to be targeting, the referee must make that call. He sort of has the choice. The call is not being placed by me.”

Bullard signed a photo of the play sold by memorabilia company More Than Sports with the inscription “Night Night,” on it. CEO Nick Radosta later apologized after a social media backlash calling the inscription “insensitive and inappropriate.”

“It was just something somebody wanted me to do that probably should never have been done,” Bullard said.

Harrison said he thought the photo was “kind of funny.”

Bullard said he’s hoping Georgia fans “will love,” his namesake cookie dough.

“They always show support,” he said.

Reference: www.onlineathens.com

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